#Place to write stories how to

What else do you know about storytelling already? And you know that that tension needs to be felt. You know there’s some form of a tension arc built in to a good story. In business writing this basic structure translates to need, solution, result. You know that a story has a beginning, a middle and an end. That’s great and a better place to start from than 99.99% of all other living things on this planet. You have it ingrained in your body, the structure of your brain and how you naturally think, to make sense of events and the world in the form of stories.

#Place to write stories how to

That means it’s embedded in your DNA that you know how to communicate with other humans really, really well. Let’s start off with some good news: if you’re reading this, you’re probably human. Human storytelling and the five principles that make a story good Strap in, sharpen your pencil, and enjoy the ride. Blogs, books, presentations, e-mails, even social posts - all can follow the below principles and steps. You will be able to use the basics you learn to base any and all communications on. That’s exactly what you’ll learn here: how to write stories that are Felt, Remembered and then turned into Action - in a fun, fast and effective fashion. Turns out, these marketing and communication professionals that know me and my work like none other, would like to learn the following from me: how to keep writing fun, how to keep it interesting for yourself and others, and how to make sure stories are not just read or heard, but rather felt and experienced. “If there was one thing you would like to learn from me when it comes to writing, what would that be?”

I want this to be inspiring.Īt the moment I’m writing this, I’m reading and responding to feedback from a WhatsApp group chat with esteemed former colleagues on the following question: I’m about to teach you the basics of my storytelling method, that I’ve created over the 15 or so years that I’ve worked as a marketing writer, author and storytelling coach. This is one of the most difficult things I’ve ever written. Speak from the gut, heart, and mind - combined strategically.